hello vintage website mockup

Hello Vintage

Creating a Brand

This was a semester-long project where we were assigned to create our own brand. Our deliverables were to create a website and physical products. For my website I created an easy to navigate site with custom made designs. For the physical deliverables, I created stickers, t-shirt designs, a box design, packaging, and a thank you card.

graffiti print tee black

Collection

Hello Vintage is a 90's inspired vintage t-shirt brand targeted for teenagers and young adults who are trying to find creative ways to showcase their individualities through fashion!

Visit website to explore the collection >

style tiles

Choosing the Style

For my style tiles, I chose these colors to fit the "90's aesthetic." I was inspired by these different patterns and color pallets used in movies as well.

wireframes wireframes

Site Map / Lo-Fi Wireframes

This site map containes 3 subpages, an about us, collection & a contacts page.

Wireframes serve multiple purposes by helping to connect the site's information architecture to its visual design by showing paths between the pages. I wanted to create an easy to navigate website by keeping a simple layout with high quality imagery.

t-shirts stickers thank you card box top box side vinyl cover packaging

Product Deliverables

These are the final results of the main Hello Vintage brand products.

Tools & Specifications

  • Client: Emily Moody & Chris Gargiulo
  • Deliverables: website & brand products
  • Year: 2022
  • Medium: UI/UX Design
  • Role: Sole/principle Designer
  • Software: Adobe Illustrator, Adobe Photoshop, Adobe XD
  • Tags: Graphic Design, Custom Illustration, Website Design
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